Why are most business cards so bad? Seth Godin offers a few tips to make your business cards stand out from the crowd. It’s cheaper than you think and it will leave a much better impression. In fact, if you stuck to just these 3, you’d be great:

* Don’t print your own cards. Just because Avery and others make those little perforated sheets of paper doesn’t mean you should use them.
* Don’t use big type for the address and contact info. The #1 way we can tell if a business card is cheesy is with a glance at the type size. Really.
* Margins matter. Anytime your type gets anywhere near the margin, you’ve blown it.

The other tips are great too.

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